Thursday, January 7th
9 AM – 10 AM
LVCC, North Hall, Room N253
The Consumer Technology Association (CTA)™ and National Association of Television Program Executives (NATPE) recently conducted interviews with content creators who are exploring and experimenting with Virtual Reality as a creative platform. The results feature an understanding of how the creative community, including Hollywood, is approaching this new medium today and what they envision in the future.
Eric W. Shamlin, Managing Director and Executive Producer, Secret Location
Steve Koenig, Director of Industry Analysis, Consumer Technology Association
Todd Lubin, Founder and Chief Creative Officer, Matador
Rebecca Howard, Former GM of Video, The New York Times
Samir Mallal, Director, Spoke
Rod Perth, President and CEO, National Association of Television Program Executives (NATPE)
Sean Will, VP, Director of Digital Production, Arnold Worldwide
9 AM – 9:40 AM
Venetian, Level 2, Hall D
Adam Silver, commissioner of the NBA, and Rob Manfred, commissioner of Major League Baseball, will discuss ways that technology is driving an ever-changing landscape of sport and how their respective leagues are taking advantage of the inherent brand and business-building opportunities
Ernie “Magic” Johnson, Studio Host, Turner Sports
Robert Manfred, Commissioner, Major League Baseball
Adam Silver, Commissioner, National Basketball Association
*Virtual reality and sports have already begun to intertwine. Earlier this year, Adam Silver said he has big plans for VR and we got a sneak peek at it earlier this year when the Golden State Warriors live streamed their opening game on the Samsung Gear VR. It is sure to be a topic of discussion during this All-Star panel.
10:15 AM – 10:45 AM
Venetian, Level 4, Marcello 4404
The next level of virtual reality is moving freely and naturally in your favorite game. Integrating MEMS and sensors in VR platforms helps to create an unprecedented sense of immersion that will take the experience to a new level.
David Allan, President, Virtuix Inc.
10:15 AM -11:15 AM
ARIA, Level 1, Pinyon 6
As the latest VR and AR technologies develop, marketers seek to understand how to use these new “realities” to best effect those already employing AR at point of sale. Exploring areas from media experiences to gaming and visual search, MediaLink will convene leaders in virtual and augmented reality in this groundbreaking session.
Peter Kafka, Sr. Editor, Re/code
Mark Thompson, President and CEO, The New York Times
Aaron Luber, Head of Content Partnerships, Google Cardboard
Ted Schilowitz, Futurist , 20th Century Fox
Andy Hobsbawm, Founder and CMO, EVRYTHING
Peter Naylor, SVP, Ad Sales, Hulu
Wenda H. Millard, President and COO, MediaLink
10:40 AM – 11:20 AM
Venetian, Level 2, Hall D
With the continued growth of rights fees for live sports programming, league and media industry executives will discuss the evolution of television viewing and future of digital and mobile video platforms.
11:30 AM – 12:30 PM
LVCC, North Hall, Room N256
Virtual reality is being used for major motion pictures, advertising, gaming, and a host of new applications. What content is credible now? What business models are likely to provide profits? Join us as we explore the realities of virtual reality.
Roy Taylor, Corporate VP, Content and Alliances, AMD
Amir Rubin, Founder and CEO, Sixense
Guido Voltolina, Head of Presence Capture OZO, Nokia Technologies
12 PM – 12:30 PM
Venetian, Level 4, Lando 4301
Mary Lou Jepsen was the head of Google X’s display division. She left to head up the Oculus VR effort (now part of Facebook). Inspiring and fascinating, Jepsen walks us through her vision of family screen time.
MaryLou Jepsen, Head of Display Technology, Oculus
3:30 PM – 4:30 PM
Venetian, Level 4, Marcello 4501
STRIVR’s unprecedented virtual reality tool is changing game day preparation for NFL franchises (Cowboys, 49ers, Patriots) to collegiate football programs. Originating in Stanford’s Virtual Human Interaction Lab, participants will discuss Stanford Football’s early adoption and this technology’s future implications.
Derek Belch, CEO, STRIVR Labs, Inc
4:20 PM – 5:05 PM
LVCC, North Hall, Room N258
Technology has unleashed astounding storytelling capabilities. But audiences demand constant surprises and wow factor. Top creative minds share how they are working to keep audiences on their toes with advancements in animation, virtual reality, interactive storytelling and more.
Spencer Stephens, CTO, Sony Pictures Television
Ben Smith, Head of Experience, Hulu
Joy Marcus, EVP and GM, Digital Video, Condé Nast Entertainment
John Frelinghuysen, EVP, Digital Media, Strategy and Business Development, ABC Television Group
Daniel Habashi, Head of Brand Development, Instagram
Duncan Crabtree-Ireland, COO and General Counsel, SAG-AFTRA
And after a busy day at the show come check out UploadVR’s giant party at the top of the Palms Casino! We have special guests and incredible venue lined up for what is sure to be THE event for VR at CES. Be sure to register early, tickets are going fast!