VR headsets continue to be interesting avenues for movie production crews to promote their films, often immersing fans and those curious in an experience that adds another layer of understanding to the work it relates to. In late December, we reported that the upcoming Power Rangers film would be receiving a VR experience tie-in but Lionsgate is taking VR promotion to the next level with a live panel in VR where participants can interact with the cast from the film.
Lionsgate is holding a virtual reality Q&A session on March 9 at 1:30 PM PT to promote the new Power Rangers movie and launch the online ticket sales. There will be a gathering with press in San Francisco at the Upload SF office, with the highlight being a cross-platform VR engagement with the cast.
Powered by social platform High Fidelity, up to 100 total HTC Vive and Oculus Rift users will be able to join the live Q&A virtually, and select attendees of the virtual session will be able to speak directly to the cast or even participate in VR games with their favorite Ranger. Users without an HTC Vive and Oculus Rift won’t be left out entirely, though, as the streamed event will be available to watch on YouTube as well. In addition, the event will also see the debut of an exclusive clip from the movie.
High Fidelity is a San Francisco startup and social VR platform that can be used by creators, educators, and more to engage within interconnected VR environments. The High Fidelity team is creating new assets and enabling new features specifically for this session. Lionsgate is also partnering with Google and YouTube Space LA to put together the event. The 100 tickets for the interactive virtual experience are likely to go quickly and those that wish to participate should register for a free High Fidelity account and fill out a survey to show that they meet the minimum requirements for the event. Those accepted will receive an email on how to join.
The Power Rangers film hits theaters on March 24th, 2017, and features Bryan Cranston as Zordon and Elizabeth Banks as Rita Repulsa. It is directed by Dean Israelite, who is known for his recent film Project Almanac.
This is sponsored content which has been produced by UploadVR and brought to you by High Fidelity. High Fidelity did not have any input into the creation of this content.